Kanishka Balaji Baskar

Product Designer · Seattle, WA

About

Product Designer with experience designing end-to-end experiences for products at 10M+ scale, driving measurable improvements in task efficiency (+25%), engagement (+40%), and task success (+18–25%). Combines strong visual and interaction design craft with a making mindset, using rapid prototyping and AI-augmented workflows to explore ideas, validate decisions, and ship impactful solutions.

Work Experience

  • Jan 2026 – Present

    Product Designer at Copart (Masters Capstone)

    • Owned end-to-end redesign of a multi-step vehicle-selling experience, improving task efficiency by 25% and user satisfaction by 20%.
    • Synthesized insights from 20+ users to identify friction in onboarding and pricing decisions, reducing drop-offs across key steps.
    • Built and tested low- to high-fidelity prototypes, enabling faster iteration and reducing decision-making time for stakeholders.
    • Leveraged AI-assisted workflows to speed up research synthesis and ideation cycles, improving iteration velocity.
  • Jan 2025 – Sept 2025

    Junior UX Designer at BORN, TechMahindra (Project: Telefónica)

    • Designed and shipped improvements to service and payment workflows used by 10M+ users, increasing task completion rates by 25%.
    • Identified usability gaps through testing and analytics, reducing friction in high-frequency transactions.
    • Improved transaction experience design, contributing to higher completion rates and reduced user errors in payment journeys.
    • Partnered with product and engineering to deliver scalable, production-ready solutions.
    • Applied AI tools to accelerate research synthesis and generate design variations.
  • May 2023 – July 2023

    UX Design Intern at Human Factors International

    • Identified 15+ critical usability issues, improving task success rates by 18% through targeted redesigns.
    • Re-architected navigation and information hierarchy, reducing user confusion by 30%.
    • Delivered structured design recommendations and flows that improved handoff clarity and implementation speed.
  • Jan 2021 – Jan 2023

    Product Design Team Lead at SafeYelli

    • Redesigned reporting workflows, increasing successful submissions by 35%.
    • Improved user engagement by 40% through research-driven design and iterative enhancements.
    • Increased report accuracy by 28% by simplifying input flows and reducing cognitive load.
    • Conducted research with 50+ users, translating insights into continuous product improvements.
    • Led a team of 4 designers, improving design quality and iteration speed across the platform.

Education

Skills

  • Product Design: Interaction Design, Visual Design, Design Systems, End-to-End UX
  • UX Research: Mixed Methods, User Interviews, Usability Testing, A/B Testing, Heuristic Evaluation, Journey Mapping
  • Technical: HTML, JavaScript, Google Analytics, Generative AI Integration, Prompt Engineering
  • Tools: Figma, Adobe XD, Miro, Framer, p5.js, Typeform, Photoshop, Java, Python
  • AI in Design: AI-Assisted Ideation, Research Synthesis, Prototyping

Certifications

  • Udemy: How to Design for Accessibility (WCAG 2.2)
  • Google: Foundations of Project Management
  • Yale University: Introduction to Psychology
  • Udemy: Masters Digital Product Design — UX Research and UI Design